Client Overview
The Context
Italian Trade Agency is the Governmental agency that supports the business development of our companies abroad and promotes the attraction of foreign investments in Italy. With offices across Africa, ITA recently launched its Nigerian office in Lagos.
Our Approach
The Strategic Programme
Execute a launch of the opening of ITA office in Nigeria.
Provide visibility on Nigerian Economic media via amplification across relevant print and digital platforms.
Provide relevant media to attend the relations meeting between the ITA Ambassador and SACE.
Execution
Putting the Strategy to Work
Planning and executing the office launch event.
Effective engagement of relevant media for optimal event amplification.
The Results
The Outcome
Successful execution of launch event with key stakeholders in attendance.
Sustained media presence across traditional and digital media platforms.
Gallery
Campaign Moments & Events
